This blog covers Step 2 ‘Delivery & Business Growth’ and is blog 4 in a series of 9
Your words and the way you deliver them can move people into action, and even change the world. Yet many people are afraid of public speaking, or need to develop clarity in pitching their brand, mission or passion.
Just because you have an established business and things are going well, it doesn’t necessarily mean your brand message or signature talk is perfected. Your branding and your messaging represents the foundation of your business, therefore they needs to be clear…
To learn more, I have created a Free eBook Guide called the “The Speakers’ Method” – Click here to download:
When you have the ability to distill your brand message into 20 seconds with absolute clarity and focus, it allows your audience to get it quickly. The basis of everything you do comes from your core message, therefore all of your communications, all of your speaking, and all of your online communications will have one key focal messaging attached to it.
We teach in an interactive & experiential way. You will be learning and doing most of the time, ensuring a much higher progress and learning retention rate.
Experiential learning is a high-impact educational training practise. It’s a learner-centred approach that gets you off your chair, out of your comfort zone, actively involved and responsible for your progress in a safe environment.
This training format guarantees an immediate and noticeable difference in your communication approach. We are also super passionate about YOU finding YOUR very own style and personality that ultimately leads to using speaking as your growth strategy.
Confidence is key when it comes to growing any business but when you add public speaking to the mix, it’s more than general confidence that counts.
As a speaker, it’s important to expect the unexpected and be able to handle different situations. Having the confidence to stay calm and focused, even when situations take you out of your comfort zone, like not being able to use your slides, or no being able to use a microphone.
Or simply just being able to pitch your business at the drop of a hat when a brilliant, unexpected opportunity comes up.
To learn more about delivering a signature talk with confidence – Click here to download your free eBook guide “The Speakers’ Method”:
When it comes to your brand messaging, we help you to create a signature talk that represents your brand messaging, by addressing the challenges that your ideal clients are facing, and providing them with the results that they are searching for.
We make sure you can communicate and articulate what your brand stands for, it’s look, feel and sound, so people instantly feel as if they know, like and trust you.
And more importantly, want to work with you and want to buy from you.
We make this possible by showing you how to articulate your brands messaging and image. It’s all influenced by the slides you use, the way you talk, the technique you use to close, the stories you tell and the way you deliver them. It all boils down to simplicity and clarity.
When you can deliver your brand messaging with confidence and clarity, you get to have fun and enjoy influencing people’s lives. You start to attract more sales, get more bookings and build an incredible profile. Your opportunities start to expand as you become an authority within your chosen field of expertise.
Confidence enables you to deliver powerful and effective presentations in front of any audience that convert interested listeners into ideal buying clients.
It allows you to read any crowd and be able to pivot, lengthen or shorten, add lib, or plug in random new subjects to make it fun.
That’s what speakers method gives you, we build you up to a level 3 confidence, where you can close more business, appeal to more clients, have more fun along the way and instantly be perceived as an authority within your field of expertise.
That comes without having to prove yourself to anyone, instead we help you be yourself and naturally impress others…
When you integrate the right brand messaging into your speaking, you are able to communicate with the right voice, the right tone, with the right look, and with the right feel.
Therefore people will resonate with every story you tell. People will easily relate to you, trust you and want to be aligned to you. Which means they will want to work with you and become your ideal client.
They’re going to, as Simon Sinek says, “Not buy what you do, but buy why you do it.”
The point of your brand messaging is not to just attract everyone and anyone that might need your product. The point of your brand messaging is to do business with people who believe in what you believe.
Which in turn means people will buy from you because they see your brand as a brand that is aligned with their own values.
We help you to be seen, perceived and heard as an expert. To do this articulately and gracefully, we guide you through the 3 levels of confidence.
The first is – I can do this and I’ve got this.
The second is having the confidence to manage any situation that you are not used to or anything that goes wrong around you. So you can still hold yourself strong and deal with it in a professional way.
And thirdly, the confidence to detach regardless of what’s going on and always constantly deliver the highest quality of talk.
When you have this level of confidence, you will naturally engage an audience and convert them into ideal buying clients.
Anything is possible and your opportunities will be endless. We want to help support you to take your business to its next level.
When you integrate your core brand messaging into your signature talk, you become excited and can deliver more meaning, power, strength and trustworthiness.
Your stories are more powerful and they help you to create brand loyalty that generates a consistent, predictable flow of highly qualified sales leads that can be easily be converted into ideal buying clients.
When your brand messaging reaches this level, you will become an influencer within your chosen field of expertise. You will be consistent with your messaging and speaker bureaus or other promoters will want to use you and re-book you.
You will naturally grow your business as you become a keynote authority within your industry. You will build your profile and take your business to its next level. It’s all about being in front of the right audience, with the right message, at the right time and generating more sales by selling from the stage.
To continue your learning experience, download your free eBook:
